The operators writing the new playbook.
The people rebuilding Groupon write about what they are learning. Not retrospectives; active dispatches from inside the transformation.
Leadership Insights
- 01CEO, GrouponDušan Šenkypl2025-05 · 7 min read
How I Built My AI Chief of Staff
I built an AI chief of staff because I was drowning in preparation work — not the decisions that required me, but the synthesis that preceded them. Six months to get the architecture right. Here is what it does and where it still fails.
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- 02Engineering TeamGroupon Engineering2025-04 · 4 min read
How Subagents Collapse a Day of Analysis into 20 Minutes
The merchant performance review used to take most of a Monday. We rebuilt the workflow around a three-agent pipeline and it now runs in under twenty minutes. What we learned about where institutional knowledge lives — and how to encode it.
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- 03CEO, GrouponDušan Šenkypl2025-03 · 5 min read
The Engineer Is Dead. The Builder Is What Comes Next.
When I say the engineer is dead, I am not describing a loss. I am describing a job description that no longer maps onto what the actual work is — and what the job looks like now.
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- 04Engineering DirectorRoland Abou Younes2025-02 · 8 min read
My AI Environment Contributions in Groupon Beyond a Claude Code Setup
Claude Code is where it starts. But the real work is building the environment around it — the agents, the evaluation loops, the governance. Here's what I shipped.
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- 05Chief Product OfficerMarie Havlíčková2025-01 · 6 min read
How Groupon Is Engineering Its Comeback
Groupon is rebuilding its marketplace on agentic infrastructure. This is the story of how — and why the engineering approach is inseparable from the business transformation.
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Building across engineering, product, data, sales, ops, finance, and people. Every role is an Operator role.
We get people offline through quality local experiences at great value. That's still the mission. Everything above is what it takes to deliver it in 2026.